2013
Colombia Launches Public Relations Social Media Campaign,
"It’s ColOmbia Not ColUmbia"
Colombia Public Relations Campaign
Zemoga, the Bogotá-based digital agency behind the campaign, says Colombians we tired of hearing outsiders pronouncing the name of their country incorrectly. The campaign was triggered again when Adidas, the Colombian nation's soccer team sponsor, misspelled, "Columbia" on an ad running at the (2016) Copa America tournament.
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Adidas misspells Colombia at 2016 Copa Tourny in the U.S.
2013 Public relations campaign slogan
2022
SECNAV Names SSBN 826 USS, "District of Columbia"
United States Navy
Secretary of the Navy (SECNAV) Carlos Del Toro announced today that the first ship in the Columbia-class ballistic missile submarine (SSBN) will be officially named USS District of Columbia (SSBN 826).
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The Columbia program was named in 2016 with the lead ship projected to enter service in 2027, consequently overlapping with the existing USS Columbia (SSN 771). SSBN 826 will be named after the nation’s capital while SSN 771 is named after cities in South Carolina, Missouri, and Illinois named Columbia, following the naval tradition of SSNs being named after U.S. cities.
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Keel Laying Ceremony held by General Dynamics, in June 2022, for First Columbia-Class Ballistic Missile Submarine
2025
Can You Find Columbia Around You?
Around the house...
Maybe in your closet?
Check the kitchen drawer,
look around the garage,
we're sure you'll find more...